HANDS-OFF HAIR CARE FOR THE HAIR AND BEAUTY INDUSTRY: CORONA HAIR SURVIVAL GUIDE
As a trailblazer in the haircare industry, The Afro Curly Hair Coach knows that innovation is key to staying ahead of the curve. That’s why, when the COVID-19 pandemic forced many businesses to transition online, she saw an opportunity to pivot her business and create something truly special.
Through a collaboration with the Royal Exchange Theatre, The Afro Curly Hair Coach was able to explore new ways of engaging with her audience and delivering value in a virtual setting. The result was a series of e-courses that provide expert guidance and support for people with afro or, curly hair.
To help launch these courses, The Afro Curly Hair Coach turned to Dionne Anderson Creative who was able to craft a sales page that perfectly captured the value of these innovative offerings. With a combination of compelling messaging, beautiful design, and strategic targeting, the sales page was able to generate significant interest and drive sales for the e-courses.
If you’re considering starting or pivoting a business, know that you’re not alone. With the right team, creativity, and marketing strategy, it’s possible to succeed and thrive even in the face of uncertainty. Check out The Afro Curly Hair Coach’s e-courses and see for yourself how innovation can drive success.
Click the link below to learn more: https://www.theafrocurlyhaircoach.com
Transforming bodies and business models during a pandemic
How does a personal training business that thrives off of face-to-face interaction survive a pandemic? Founder Sarah Kent had to make a decision. Was investing in online marketing and a new website in the middle of the pandemic going to secure the future of the SKPT personal training service?
This was a project that involved a full website copy service, social media scheduling and planning, email marketing and ad campaigns.
The result was an engaged audience, over 70% conversion rate of clients to online classes and a resounding sigh of relief from the founder and team at SKPT as they found new ways to deliver the same outstanding service.
Take a look: https://skpt1.com
CHANGING THE FACE OF SKINCARE
For nearly two decades, Holly Collier has been a trusted name in the health and beauty industry, providing her clients with top-notch service and luxury products through her business, the Beauty Lab. But when the COVID-19 pandemic hit and lockdowns forced businesses to close their doors, Holly knew she had to find a way to support her clients’ needs from afar.
That’s when she turned to Dionne Anderson Creative for help. With their “Website Wonder” package, Holly was able to create a platform that allowed her clients to purchase the products they needed for their homecare routines after an online consultation with their usual therapist. It was a big step for Holly, who had always valued in-person relationships with her clients over digital channels.
But the results were worth it. The new website not only provided a much-needed lifeline for her clients during lockdown, but it also helped Holly to stay connected with her audience and expand her reach beyond her local community. With a beautiful, user-friendly design and expert copywriting, the site quickly became a go-to destination for anyone seeking premium beauty products and personalized advice.
If you’re a busy entrepreneur like Holly Collier and have been putting off building an online home for your business, don’t wait any longer. With the right team on your side, you can create a website that not only meets your clients’ needs but also helps you grow and thrive in any circumstance. Contact Dionne Anderson Creative today to learn more about our Website Wonder package and more.
Visit the website: https://www.thebeautylabmcr.com
DEMYSTIFYING ‘HOW TO’ SHOP AND IMPROVING THE CUSTOMER JOURNEY
Little Letterbox Gifts is one of the many beloved brands under the umbrella of the Plan, Create and Share Group. When Laura Rimmer, the director, noticed customers struggling with the letterbox gifting platform and abandoning their carts, she knew something had to change.
That’s when she turned to Dionne Anderson Creative for help. With their “Website Wonder” package and the expertise of their creative copywriter, they were able to simplify the “add to cart” process and create a seamless customer journey. The result? A surge in sales and happy customers.
Don’t take our word for it – check out the Little Letterbox Gifts website and treat yourself to something special.
Women of a Certain Stage
The Menopause Coach approached Dionne Anderson Creative for copywriting services to help sell the next cycle of her cornerstone course ‘Menopause Mastery’. With a Sales Page and Email Launch copy that would speak to her target audience and highlight the unique value of her coaching, the Menopause Coach was ready to take her business to the next level.
I used a data-mining approach to understand her ideal customers and craft a message that resonated with her audience – highlighting the benefits of her coaching program. The result was a successful launch that exceeded expectations and helped the Menopause Coach grow her business.